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Toland: Season Pass Sales up 17% YTD
Per JJ Toland in the BFP article linked below, season pass sales at SB are up 17% vs 2007. That's extremely impressive to me, and I wonder what could be driving it? Disaffected K-Marters? Just people paying attention to the mountain's steady ascendancy in the New England skiing consciousness? The consequence of a bed base that's now growing for the first time in 25 years? Good news for the mountain either way, and I'd love to see the similar numbers for its most important local competitors.
http://burlingtonfreepress.com/apps/...WS02/810120317
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